In order to explore the subject of this article, we have to define website migration first. It is an event where that includes substantial changes like the site’s location, platform, structure, content, design or UX. Poorly implemented website migration will result in significant traffic and revenue loss, which can last from a few weeks to several months.

SEO (Search Engine Optimization) is one of the crucial ladders on your way up to improve your website content. Most people think that the main goal is to rank high on search engines such as Google and Bing, and this is not very far from the truth. However, there is a catch!